How the NordTell partner programme works

9 September 2026 · 6 min read · by the NordTell team

You send a business to NordTell. They become a paying customer. From then on you earn a share of every bill they pay, for as long as they stay. That is the whole idea. This post follows it step by step, with the exact numbers and the parts that people usually only find out later: what counts, what does not, when the money moves, and how it reaches you.

Step one: you get a link

Joining is free. You create a NordTell account, open the partner area inside the app, and you are approved on the spot: no application to wait on, no fee, no minimum volume, nothing to buy. You do not have to be a NordTell customer yourself, although having used the product makes you better at explaining it.

What you get is a link that looks like https://nordtell.com/r/CODE, where the code is yours. It works in front of every page on the site, so you can point someone at the pricing page, at their own industry, or at the post that answers the question they just asked you. You can make more than one, if you want to know which video or newsletter did the work.

Step two: someone clicks, and the link remembers them for 90 days

When a visitor arrives through your link, a cookie is set in their browser that lasts 90 days. Very few people read a page about phone software and buy it the same afternoon. They read it in March, think about it, talk to a colleague, and come back in May. Inside those 90 days the referral is still yours.

If two partners touched the same visitor, the first one wins. The partner whose link that visitor met first inside the window keeps the credit, even if someone else sent the final click. We would rather pay the person who made the introduction than the person standing at the finish line.

Step three: they become a paying customer

A click is not a referral. Nor is a signup, a free account or a demo call. The referral counts from the customer's first successful payment. That is the moment the business becomes a paying NordTell customer, and the moment your name is attached to their account for good.

You do not have to close the deal. You do not invoice anyone, take a payment, or handle their data. They sign up themselves, pick their own package, and their relationship is with us. Our packages are Launch at €29, Momentum at €99, Authority at €299 and Empire at €899 a month, all excluding VAT.

Step four: a commission arrives every month they stay

Here is the part that makes this different from a finder's fee. Each time that customer is billed, a commission row appears in your ledger. Not once. Not for the first year. Every month, for as long as they keep paying.

Your rate is applied to what the customer actually pays NordTell, excluding VAT. Tax is not income, so it never counts. If they upgrade from Launch to Authority, your share is worked out on the larger amount from that month on. If they move down a package, it follows down. You always earn your rate on the bill they really paid.

The five tiers

Your rate depends on how many paying customers you have brought in total, not per month or per year. Three in one week and three across a year both put you on the same tier. The tiers are named after the things you steer by.

You move up automatically. The moment your third paying customer is counted you are on Varde, and there is nothing to apply for. There is no ceiling at the top either: past 50 paying customers you are on Polaris, earning 30% of each customer's bill, excluding VAT, every month they stay, and it stays there.

Climbing a tier changes what comes next, never what is behind you

This is the rule most worth understanding. The rate is frozen onto each commission at the moment it is earned. Reaching Nordlys lifts every commission from that point on, across all of your customers, old and new. It does not go back and recalculate the rows already written, and nothing is ever deleted from the ledger.

So last spring's rows keep last spring's rate, and the tier you hold this month decides this month's. If you want to see what that difference is worth in money, we did the arithmetic in What a referral is actually worth over three years.

What does not count

Short list, and we would rather you read it now than discover it later.

• Your own account. Self-referrals do not count, and neither do accounts you control, companies you own, or a family member set up to look like a customer. This is the one rule that closes an account rather than earning a warning.
• A free account or a signup that never pays. The clock starts at the first successful payment, not before.
• A refunded payment. If NordTell refunds a bill, the matching commission comes back off as a negative row with the date and the reason on it. We reverse in the open; we do not quietly delete.
• VAT. Every commission is worked out on the amount before VAT.
• Clicks bought on our own name. Bidding on "NordTell" and close variants in search ads is not allowed, and neither is a domain or profile that pretends to be us. Ads on your own name, your own audience and generic terms are welcome.

If a customer cancels, nothing is clawed back. The commissions you already earned stay yours and the ones already paid stay paid. Future months simply stop, because there is no bill left to take a share of.

Held 30 days, payable from €50, paid two ways

A new commission does not become spendable the day it appears. It sits in "held" for 30 days while the refund window runs, then it turns payable and joins your balance. That delay exists so we are not paying out money that is about to be refunded.

Once your payable balance reaches €50 you can request a payout. Below €50 the balance waits and adds up; it does not expire. You then choose one of two ways to take it: a bank transfer, or credit on your own NordTell account, which lands as minutes you can spend on your own agents. You raise no invoice by hand, because the payout is based on the ledger in your dashboard.

Tax is your own country's business. Inside the EU, a partner with a valid VAT number is normally handled as a reverse-charge supply, so we pay without Danish VAT and you account for it at home. We are not your tax advisers, so check with yours; the exact wording is in the partner terms.

What the dashboard shows you

The partner area sits inside NordTell, next to everything else you use. It shows clicks, signups, customers, and each commission as its own row with the rate it was earned at and its status: held, payable, or paid.

Read it top to bottom and you can answer the only two questions that matter: who is paying, and what is mine.

What we cannot tell you yet

The programme is brand new. There are no partners yet, no payouts, no earnings per click and no conversion rate, so we have nothing of our own to show you and we will not invent any. Anyone quoting an average partner income for a programme this young is making it up. When we have real numbers we will publish them, including the disappointing ones. The only outside figure we will point at is Forrester's, in research commissioned by Awin in 2024: 90% of senior marketers rate affiliate marketing as an effective channel. That describes the industry, not NordTell.

Where to start

Take the link and send it to one business you already know answers its phone badly. From their first payment you are on Kompas, earning 15% of what they pay us, excluding VAT, every month they stay. Then read the nine kinds of business that already have the audience for a voice agent, and see how many of them you talk to in a normal week.

The partner programme · Partner kit · Pricing